B2B commerce that's a window into your ERP.
Sana-certified ProjectThunder builds ERP-integrated storefronts on Sana Commerce Cloud — pricing, inventory, customer logic, order flows, and quoting all powered straight from SAP, Microsoft Dynamics, or your system of record.
Storefronts that mirror reality, not a copy of it.
Sana Commerce Cloud is built on a radical premise: for ERP-owned data — pricing, inventory, customer terms, credit holds, order status — the storefront reads the ERP in real time instead of relying on a brittle nightly sync. CMS content, assets, and analytics still live alongside, but the data the buyer actually transacts on comes from the system of record. We’ve been building on it since the partner program opened, and we know how to make it sing. Weighing it against an open platform? See our honest Sana Commerce vs BigCommerce comparison.
Real prices, real stock.
Customer-specific pricing, contracts, promotions, available-to-promise — straight from your ERP at the moment of view.
B2B-grade ordering.
Quoting, repeat orders, multi-shipping addresses, approvals, account hierarchies — the workflows your buyers actually use.
AI woven in.
We use AI to accelerate catalog cleanup, product enrichment, and merchandising — and we build agentic capabilities into the post-launch operation.
From scoping to long after launch.
How we build on Sana Commerce Cloud.
We don't treat Sana like a black box. We work inside the ERP and the storefront, plus the runtime in between, to produce something that actually scales.
Architecture
- Storefront: Sana Commerce Cloud (multi-tenant SaaS) with custom themes built on Sana's design system
- ERP: SAP
S/4HANA,Business One, Microsoft Dynamics365 BC / F&O,NAV,GP,AX - Sana Service Layer for real-time pricing, stock, customer, and order flows
- Add-ons via Sana SDK + custom microservices in
.NET 9on Azure - CDN & image pipeline with on-the-fly transforms for product imagery
- Search: Sana built-in or replaced with
Algolia/Coveofor deep B2B catalogs
Integration patterns
- ERP-first source of truth — no separate commerce database for entities the ERP owns
- Caching layer for high-read entities (catalog metadata, customer config) with explicit invalidation
- Async order placement with idempotency keys to handle ERP unreachable scenarios
- Webhooks & ETL into
Snowflake/Power BIfor analytics without taxing the ERP - SSO via
OIDC/SAMLfor B2B portal logins
AI & agentic systems
- RAG over product catalog + ERP item master for assisted search and PDP content generation
- Customer-support copilot with read access to order history, shipments, and invoices
- Sales-rep assistant suggesting cross-sells based on similar accounts
- Internal ops agent for back-office tasks: order edits, returns triage, exception handling
- Guardrails: human-in-the-loop for any write to ERP, full audit trail
Observability & ops
- Structured logging across storefront, Sana Service Layer, and ERP bridge with shared correlation IDs
- Synthetic checks for cart, checkout, real-time pricing, and order placement
- RUM tied to Core Web Vitals dashboards; alerting on B2B-specific journeys (login, reorder)
- Runbooks + paging for the ERP bridge service so commerce never silently degrades
- Quarterly load tests at 2× peak with masked-data ERP twin to validate scaling assumptions
Delivery & quality
- Discovery → pilot → phased rollout, with measurable conversion targets per phase
- Test environments mirroring real ERP via masked data subsets
- Performance budgets enforced in CI; Lighthouse + RUM in production
- QA on both web and mobile; accessibility tested to WCAG 2.1 AA
- Post-launch retainer for tuning, integrations, and AI feature rollout
CI / CD & release patterns
- Branch-based environments: PR previews, staging, production
- Feature flags for safe rollout of theme + bridge changes
- Automated regression of B2B price + stock paths against the staging ERP
- Blue/green for the ERP bridge so commerce never sees an in-flight migration
- Release notes auto-generated and posted to a shared channel for ops awareness
Sana Commerce + your ERP, in real time.
Sana’s value proposition is the live ERP read — no nightly sync, no replicated catalog, no copy of pricing that has to be re-validated. Two deployment patterns we ship most often:
Sana Commerce Cloud + Microsoft Dynamics 365 Business Central
For mid-market manufacturers and distributors running BC, Sana Commerce Cloud reads pricing rules, customer-specific terms, item availability, and credit holds straight from BC at request time. The B2B portal stays in sync with the ERP because there’s no “sync” — the storefront is the BC client. Where we add value:
- BC dimensions / customer-pricing-group plumbing into the Sana storefront experience
- Web-orders posted back into BC sales-orders with the right journal flow
- Multi-company / multi-currency BC tenants exposed as one or many storefronts
- BC customer-portal patterns: order history, reorder-from-history, document attachments, on-account checkout, credit-status visibility
Sana Commerce + SAP S/4HANA
For enterprise B2B customers on S/4HANA (and SAP Business One, NAV, GP, AX, F&O via Sana’s certified connectors), the same ERP-first architecture applies with more configuration surface. Where we add value:
- S/4HANA pricing condition-types, SD output determination, and ATP exposed cleanly to the storefront
- Sales-area / sales-org assignment per buyer, with credit-management integration so blocked orders never reach checkout
- Sana Pay + SAP-aware tax integrations (Vertex / Avalara) without rewriting tax logic in the storefront
- Heavy-catalog SKU performance tuning — pre-warmed item caches, hierarchy-aware search, fast cart math under real B2B basket sizes
More on Sana Commerce.
Scoping a Sana build? These go further: working with a Sana Commerce agency alongside your ERP partner, upgrade-safe customization, an honest look at Sana Commerce alternatives, and head-to-heads with BigCommerce, Adobe Commerce, and OroCommerce.
Ready to talk Sana?
Whether you're scoping a brand-new storefront or rescuing one that's drifted away from the ERP, we're here.
877.609.9029